Welcome to the next chapter of our journey into the world of successful branded podcasts! In this third installment of our series, we’re diving deeper into the captivating stories of brands that have harnessed the power of podcasting to connect, engage, and inspire. From industry titans to emerging trailblazers, these examples demonstrate the enduring impact of authentic storytelling and strategic branding. Join us once again as we uncover how these podcasts are forging meaningful connections and reshaping the way brands interact with their audiences. Get ready to be inspired by the art of podcasting as we explore the 3rd number of blog posts about Successful Examples of Branded Podcasts.
“Trailblazers” by Salesforce
Salesforce, a leading customer relationship management (CRM) platform, runs “Trailblazers,” a podcast that shares the success stories of trailblazing business leaders and innovators. The podcast celebrates creativity, diversity, and resilience while highlighting Salesforce’s commitment to empowering businesses with cutting-edge technology and solutions.
Link: https://open.spotify.com/show/1ubGkwkEzxTWFzlGLglx2U
“IBM thinkLeaders” by IBM
IBM, a global technology and consulting company, hosts “IBM thinkLeaders,” a podcast that features conversations with industry experts, thought leaders, and IBM executives. The podcast covers various topics, including artificial intelligence, cybersecurity, and digital transformation, reinforcing IBM’s reputation as a leading provider of innovative technology solutions.
Link: https://www.iheart.com/podcast/256-ibm-thinkleaders-31003755/
“Spotify: For the Record” by Spotify
“For the Record” is a podcast by Spotify, the popular music streaming service. The podcast covers topics related to the music industry, including artist interviews, behind-the-scenes insights, and discussions about the evolving music landscape. “For the Record” positions Spotify as a brand that deeply cares about music and artists while keeping its audience engaged with entertaining and informative content.
Link: https://open.spotify.com/show/4OsuS4G6ukepPsjme51uFt
Wrap up
As we wrap up our journey through these inspiring branded podcast examples, one thing is clear: the fusion of storytelling and branding is a recipe for lasting connection. These podcasts have showcased how authenticity and innovation drive brand success in the podcasting landscape. Remember, the world of branded podcasts continues to unfold with opportunities for brands to engage deeply with their audience. So, as you venture forth, let these examples inspire your own impactful storytelling. Here’s to the enduring magic of narratives and their ability to shape brand experiences.
Co-Founder and Product Manager