In today’s competitive digital landscape, businesses are constantly seeking effective and cost-efficient content marketing strategies to engage their target audience. Enter branded podcasts—a dynamic and…
Understanding the Impact: Marketing Metrics Affected by Your Branded Podcast
Launching a branded podcast can be an exciting endeavor for your business. It offers a unique opportunity to connect with your target audience, build brand…
Exploring the Types of Podcasts for Your Branded Business Podcast
As businesses embrace the power of podcasting to connect with their audience, it’s essential to choose the right format and style for your branded podcast.…
Why You Should Outsource Your First Branded Podcast to Professional Podcasters?
In the ever-evolving world of digital media, podcasts have emerged as a powerful tool for brands to engage with their audience. With the podcast industry…
Why Companies Should Use Branded Podcasts for Internal Communication
In today’s world, employees are constantly bombarded with information. They are constantly checking their email, social media, and news feeds. This can make it difficult…
Leveraging Branded Podcasts for Internal Communication: Building Trust, Fostering Belonging, and Enhancing Brand Awareness
In today’s fast-paced corporate world, effective internal communication plays a pivotal role in ensuring a cohesive workforce, building trust among employees, and strengthening a sense…
Branded Podcasts: The Ultimate Marketing Tool for Companies
There are several terms that are often used interchangeably with branded podcasts, as they refer to similar concepts. Here are a few of them: Overall,…
Branded Podcasts: Why Podcasters Should Be Passionate About Them
Branded podcasting is a relatively new form of podcasting that has gained popularity in recent years. They are podcasts that are created by companies with…
State of Branded Podcasts in 2022 by CoHost
More and more, brands are catching on to the incredible power podcasts wield in today’s digital and mobile-first media landscape. Podcasts are wildly popular, and…
Highlights of Canadian Podcast Listener 2019 Report
Following global trends, increased activity in Canadian podcasting shows promise at closing the consumption > monetization gap. Meanwhile, podcast listening continues to grow incrementally among…